Nichols Elevated to Associate Head Coach Post

head shot of associate head coach Allison Nichols
Allison Nichols has been elevated to Associate Head Coach for the women's basketball program

Roanoke College Head Women's Basketball Coach Carla Flaherty announced Tuesday that Allison Nichols has been promoted to Associate Head Coach.

Nichols is entering her third season with the Maroons. In 2018-19 Nichols teamed with Flaherty to lead Roanoke to 18 wins, the most for the program since 2011. Roanoke also earned the seventh seed in the 2019 ODAC Tournament and would knock off second-seeded and nationally ranked Emory & Henry in the quarterfinals.

"Coach Nichols works tirelessly and is instrumental in growing and shaping our program," said Flaherty.  "I am so fortunate to have a member of our staff with her work ethic, knowledge of the game, and overall character; her impact on our team is immeasurable."

The Lynchburg, Va. native has coached at all three NCAA levels following a brief stint in the high school ranks. She served as the assistant women's basketball coach at Augusta State University (Augusta, Ga.) from 2006-2008 where she was responsible for assisting in all aspects of the women's basketball program. In her two seasons at Augusta State, Nichols helped lead the squad to a 38-20 record, including a South Atlantic Region top-three finish, Peach Belt Conference regular season co-championship, and NCAA Tournament berth in 2008.

Prior to Augusta State, Nichols served as assistant varsity girl's basketball coach at Loudoun County High School. During her two years at Loudoun County, the team was crowned Dulles District and Region II Champions, while earning a trip to the Virginia State Final Four finishing 29-2 in the 2005-2006 season.

In 2008, Nichols joined East Carolina University's women's basketball program, serving as director of basketball operations. At East Carolina, Nichols was responsible for all team travel, film exchange, recruiting, marketing and promotions, and community service events. She helped coach the Pirates to a 22-10 overall mark and a trip to the NCAA WNIT Tournament.

Nichols played at ODAC rival Bridgewater College, where she was part of a team that won two regular-season conference titles and had a 76-32 overall record.